Does The CMO Have A Role In Technology Decisions?

The role of CMOs has been changing rapidly in recent years with the introduction of numerous technologies. Social media platforms, CRM software and diverse multimedia channels all offer businesses remarkably effective tools for creating and maintaining a brand while...

These 4 Issues are Paralyzing CFOs from Moving to the Cloud

CFOs have long been challenged by the value proposition of capital technology investments, often requiring in-depth analysis and reviews before making the plunge. While the lower monthly costs of cloud-based computing may overcome this inertia in some instances, CFOs...

Happy Father’s Day!

June 16th is Father’s Day, a great reason to spend a little quality time with the family doing a few of Dad’s favorite things.   Whatever your plans are, take some time this Sunday to let Dad know how much you appreciate everything he’s done for you over the years,...

Critical Update From The NSA

The NSA Is Urging To Patch Remote Desktop Services On Legacy Versions of Windows The National Security Agency is urging Microsoft Windows administrators and users to ensure they are using a patched and updated system in the face of growing threats. Recent warnings by...

What The CMO Needs To Know About Marketing Technology

Familiarity with marketing technologies is a must for today’s CMO. However, the range of tech knowledge across CMOs varies widely. Even if every CMO can benefit from some technical familiarity, the reality is that some CMOs know very little about technology while...